Breathe New Life Into Your Store With Practical Layout Ideas [Townsquared]

The way your store is arranged can drastically affect your sales, flow of people traffic, and the comfort and experience of customers. For store owners, understanding what makes a business easy to navigate and enjoyable to shop in, isn’t always second nature, but Bay Area retailers gathered in Downtown Oakland at Townsquared member SoleSpace to meet, mingle, and learn about techniques …

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Tips Category

[CMX Hub] How to Negotiate Your Next Community Job Offer

I recently had the pleasure of contributing a piece on community manager negotiation to CMX Hub. Negotiation certainly wasn’t something I learned when I started out as a community manager in 2006. Back then, I was just excited to get paid to talk about the TV show LOST in an online forum for 10 or 15 hours …

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ForumCon 2013 – Nir Eyal on How to Hook Your Community

This post originally appeared on the Ning Blog.  At this year’s enlightening ForumCon, there were some fantastic, educational, and fun sessions. Allison covered Ted Rheingold’s energetic talk on making social work for your community. The presentation that really stuck with me was Nir Eyal’s “Hooked Model.” A writer, lecturer at Stanford University and frequent speaker, …

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First Class Lessons from The Ritz-Carlton Employee Community

This post originally appeared on The Ning Blog. The Ritz-Carlton Hotel Company prides itself on being the gold standard for hospitality across the world and their record backs up that pride: the list of awards bestowed to their properties is quite impressive. Their service has received note, as well, making them only hotel company to receive the …

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“Culture eats strategy for lunch” – Community Lessons from Whole Foods

This post originally appeared on the Ning Blog.  This week, I attended BlogWell Bay Area, an event from SocialMedia.Org featuring eight social media savvy brands sharing case studies from their social media programs. Almost all of the presentations focused heavily on content, a common theme in all social media and community circles right now. The presentation from …

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Lunch & Learn: BexSpex

Beauty is on the eye of the beholder. To get to know some of the interesting businesses and professionals using Townsquared, we invite some of our community members into our space for lunch to talk to us about their history, their experiences, and the challenges they face. At our first Lunch and Learn, Rebekah Kouy-Ghadosh, …

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Why Ambiverts Make Great Community Managers

This post originally appeared on the Ning Blog. If you ask anyone who’s met me at a community meetup whether I’m an introvert or extrovert, they’ll probably say, without hesitation, extrovert. If I’m in my element, especially amongst people I already know, I’m outgoing, friendly, and quick to offer my opinion. My history as a …

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