Tagged social media marketing

Why Social Media isn’t a Marketing Magic Wand [Business Magazine]

This article originally appeared in the May 2014 issue of Business Magazine. I’m going to say something that might be heretical. It might make you mad. It might make you stop reading this article right here and now. If it does provoke that reaction, I implore you: keep reading. For the sake of your business, …

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Think Innovation with Social Media [Business Magazine]

This article originally appeared in the July 2013 issue of Business Magazine Gainesville. You may think that just having social media set up for your business puts you ahead of the curve. And a year ago, it did. With the changing face of social media, though, simply having a presence sometimes isn’t enough to actually …

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4 Questions That Determine Your Social Media Strategy [Business Magazine]

Facebook, Twitter, Vine, LinkedIn, Google+, Foursquare, YouTube, Pinterest… just trying to figure out where to get started in social media can make a business owner or marketing director dizzy. And if you’re not confused by it, then the amount of time necessary to set up and post to social media daily seems daunting. These four …

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Meetup Recap: SVForum 2/11/13 – Magnetic Content with Barry Feldman

Since relocating to the Bay Area, I’ve really thrown myself into the local social media meetup community. I take notes (and furiously tweet) at most of the meetups, but my take-aways mostly stay there… on paper and twitter feed. At a recent meetup, I realized… I should be blogging these! I’ll be going back through …

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