Tagged twitter

Social Media Interns: Great Idea or Recipe for Disaster? [Business Magazine]

This article originally appeared in the September 2013 issue of Business Magazine Gainesville. Social media interns seem like a dream come true to many overstretched business owners: cheap (or free) labor from someone who “gets” all this new social media stuff. And you’re doing a great thing by helping a future professional get some real …

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4 Questions That Determine Your Social Media Strategy [Business Magazine]

Facebook, Twitter, Vine, LinkedIn, Google+, Foursquare, YouTube, Pinterest… just trying to figure out where to get started in social media can make a business owner or marketing director dizzy. And if you’re not confused by it, then the amount of time necessary to set up and post to social media daily seems daunting. These four …

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Social Media Pet Peeve: Not Tailoring the Message

In my earlier post about 4 Social Media Missteps to Avoid, I listed four ways that business use Social Media badly. Sometimes, though, what’s “bad” or “wrong” is a very subjective area. There’s one misuse of Social Media that I didn’t include on that list because I think of it more as a Pet Peeve. …

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